“A Watched Teapot Truly Does (Eventually) Boil so What’s Up With That?”

My version of the above activity is waiting for the green-route bus to appear while I’m at my bus stop. Adages aren’t always literally true so one needs to interpret, to extrapolate what the adage is saying on a deeper level. In the case of the famous watched teapot or my less-famous bus appearing example, the adage has at least three meanings (implications):

  • Focusing all your attention on a single short-term goal takes us out of the Now, and thereby can rob us of appreciating other treasures in our environment.
  • Fixating on a single event that turns out not to occur as soon we hope or expect it to occur promotes a state of desiring and attachment.
  • Sometimes we need to shift our focus to other goals and activities and allow processes set in motion by our efforts run their course (which may well take longer we have anticipated and/or want them to take.


Think of it this way: once you set the burner at a high level, there’s nothing more you need to do to expedite the process. You might as well let the physics work their magic. You peering at the teapot waiting for the steam to appear is completely unnecessary. Sure, occasionally you have to check it out but in the initial stages, you don’t need to be involved.

The same with my bus example. What if a beautiful woman in tight pants walks by and I’m fixated on the appearance of my boring old bus? I miss the enjoyment and excitement of a lovely woman passing by me because I’m distracted by the bus-showing-up deal. How sad is that?


The practice of wanting/expecting a desired event to occur leads to living a life filled with perpetual want and desire. This promotes unhappiness because it’s difficult to truly relish a pleasurable experience when your a part of you is already thinking about the next “thing” you “must have”. It’s like the SNL character Roseanne Roseannadanna’s signature line: “If it’s not one thing, it’s another” only instead of bad things happening, it’s good things happening. The key is our attitude towards external events, good, bad or neutral.

Becoming obsessed about need- and want-fulfillment is much like being a slave. The slave master is your want/desire. Metaphorically speaking, you’re in shackles and you think getting what you desire will set you free. But the truth is getting what you desire may set you free or it may keep you trapped in an endless cycle of want, fulfillment and letdown.


Our egos are noisy, greedy, wanting and impatient. It’s an “all about me” attitude that makes playing well with others nigh impossible. If you can somehow (meditation and intention are most powerful weapons in your spiritual arsenal) dissolve the rigid boundaries your ego constructs , that will open up a grand and exciting new world. It’s your egocentric mindset that hides the wonder and mystery of the universe by sticking incomplete and limited labels on everyone and everything that’s not you.

By time management, I mean focusing your mental energies on the present moment instead of recalling the past or musing about the future. When you accept, and buy into, the place and circumstances you find yourself in, your stress level is zero. You can smile and be happy because there’s no place you’d rather be than where you are. That is so liberating and exciting. But you have to ignore the incessant, compelling call of your ego to want to be somewhere other than where you are. To the ego, you always deserve more than what you’re getting. You’re always better than whatever you happen to be doing at the moment. Don’t fall for it. You’re fine just where and when you’re at. The present moment, the ever-shifting Now, is all we have. Accept it, embrace it, love it. That’s Life. Nothing more and nothing less.

Written by The Dr. of Badology

aka Lee A. Eide

Also Written by Lee A. Eide:

“The Dr. of Badology Presents: The ‘Bad’ Path to Nirvana – Experience Enlightenment by Not Doing What W.W. Does” – https://gumroad.com/products/RglBe

Live the Perfect Life Now! – Discover & Experience Essence of Buddhism in 50 Pages


“Dead Man’s Plan” – http://bookstore.xlibris.com/Products/SKU-0060704049/Dead-Mans-Plan.aspx

Self-help book blog, JOIN THE SPIRITUAL EVOLUTION: LIVE BEYOND YOUR EGO – https://sobrietybytamingyourego.wordpress.com

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Everyone, Including and Especially Your Ego, Wants Something From You

  • The typical male-female sexual-drive difference.
  • Lobbyists in Washington, DC trying to exert their influence.
  • Young children shopping at Wal-Mart with their parent(s).
  • My cat, Shaggy II, MEOWING for more cat treats
  • Lastly, and perhaps most importantly, your ego vying for a piece of your self

In each case, the gatekeeper – a female, an elected member of the federal or state legislature, a mother and/or father, a pet owner (yours truly) and lastly, the truly conscious, aware person in us all – has to assess the demands of an entity that’s less powerful than we are but that nonetheless possesses powerfully persuasive skills that present a compelling story of need and want.

There’s an unwritten but understood rule: The less powerful party will always try to get more than they need so it’s the job of the gatekeeper to say no a certain percentage of the time.

Man Courting Woman

The similarity between males seeking sex with their female partner and my cat lobbying for cat treats is especially striking. I know how women with horny men feel. I look at Shaggy II and see how overweight he is and think, “You don’t need more cat treats, Buddy. You’ve had plenty of late. Forget it, no treats for you (yes, I am the Cat Treat Nazi).” Women must go through a similar assessment process. She knows how much recent sexual activity the couple has engaged in and often thinks, “You’ve had plenty of sex-related fun lately. You can wait.” And if the male really feels the need for sexual gratification (release), there is another way to achieve that without resorting to hookers. Just like my cat can always eat his regular cat food. In both cases, the alternative isn’t as attractive and satisfying as the primary option but it gets the job done.

Cat begging for treat

This lobbying for <INSERT WANT, NEED, DESIRE HERE> is reminiscent of my recent “Life Is Just Series of Musicals After All” – http://wp.me/p2Pija-K0 – in that each lobbying effort, for sex, cat treats, favorable legislation, a piece of your consciousness’s attention, is a song and dance of sorts. The person or entity doing the requesting puts on a performance they hope will convince you to buy into their story so you do as they request or at least give you something close to what is being sought.

So what does your ego want? Mostly it wants to separate you from the rest of the universe. It will try to tell you that you have a personal identity that’s better, prettier, and more important than everyone and everything else. Therefore you’re completely justified in sacrificing the welfare and well-being of others in order to improve your lot in life.

The ego wants to put, and keep you, in a box. The box of a limited self. But you have weapons to defend yourself. Attitude and awareness are the two biggest ones. The attitude is one of relentlessly seeking the truth about all things, most especially your true, unbounded, limitless nature. Awareness means you’re able to, at least some of the time, move beyond the merely intellectual, thinking mind and elevate your state of consciousness so you’re truly aware of you and your surroundings as they truly are, and the state of being is beyond a mere cataloging and superficial analysis that your normal, ego-laden mind is capable of.

Examples of this higher awareness are hunches, intuitive reasoning, premonitions, insights, and brainstorming. You will, I venture to say, amazed on how miraculous, bountiful, wondrous and fascinating Life, Your Life, which is connected with the One Life, or God, really is. But first you have to slough off the old skin, the ego-s skin of conceptualized, compartmentalized and divisive thinking. It’s a challenge but with faith, persistence and a better awareness of the ever-shifting Now, you can, and will, do it.

May the peace of God, which truly soars over and beyond all human understanding, keep your hearts and minds, be with you now and forever. Amen.


Written by

The Dr. of Badology, aka Lee A. Eide



Book and eBook Sites:

“The ‘Bad’ Path to Nirvana: Experience Enlightenment by Not Doing What W.W. Does


Live the Perfect Life Now! – Discover & Experience Essence of Buddhism in 50 Pages – https://gumroad.com/l/LbmR

Overcome Any Personal Obstacle, Including Alcoholism, By Understanding Your Ego” – http://www.lulu.com/spotlight/leewriter

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“Breaking Bad” – Season 2, Episode 8 – “Better Call Saul” Reblogged

Season 2, Episode 8 – “Better Call Saul”

In honor of “Better Call Saul”,  the series, I am re-blogging my take on the “Bad” episode in which Saul makes his audacious, wisecracking, fearless debut.  Next to Walter, aka Heisenberg, Saul is my favorite character on “Breaking Bad”. Who can resist a lawyer with Saul’s ingenuity, connections, creativity and ballsy-ness?

Image in re use in Episode 1 post


For a complete summary, go to http://www.amctv.com and look up “Better Call Saul”. For the purposes of this blog, here’s the big stuff:

  • Walter White-Jesse Pinkman Meth Inc. takes a major hit: Badger is arrested after he sells product to an undercover agent.
  • Badger doesn’t give the DEA much info, says only his supplier is an older, bald man.
  • Saul Goodman, wisecracking attorney with late-night TV ad – “I fight for you, Albuquerque” and “Better call Saul”– appears in jail cell, shoos away the detective and hands the arrested Badger his business card.
  • Walt and Jesse approach Saul’s strip-mall office. Walt is uneasy about hiring Saul but Jesse’s on board with it: “You don’t want a criminal attorney. You want a criminal attorney.”
  • They go back and forth, eventually Walt and Jesse hire Saul to represent Badger. Saul declares that someone has to go to jail for this crime. He tells new clients that they can hire/pay someone to go to jail in Walter’s place, someone who looks like Walter who’s willing to take money in exchange for serving time in jail.
  • Plan works, a bald guy named Jimmy In-‘N-Out willingly sells to Badger with DEA and APD looking on.
  • Saul finds Walt in his classroom. Walt asks if he’s blackmailing him. Saul says no, that he wants to help Walter by providing the connections and right strategy for selling their blue meth. “If you want to make more money, and keep the money that you make, BETTER CALL SAUL.”

The devil never says he’s the devil. He claims to be the opposite, your savior, the guy (gal) with all the answers to your problems. Saul tells Walt everything he wants to hear: I can keep you in the meth business by finding customers for your product and moreover, I’ll make sure no one finds out about all the money you make from selling meth so you keep as much money as possible from your efforts.

Saul, to me, is the epitome of evil. He and Walter duke it out for the King of Evil on “Breaking Bad”. Yeah Walter does kill many more people than Saul but it’s the sleazy lawyer who greases the wheels that keeps his client rolling along on the vehicle of death and misery that is the Walter White/Heisenberg-Jesse Pinkman Meth Inc. Just because you’re not putting the trigger doesn’t mean you’re not part of the problem.

If you like this blog, follow it on WordPress.com, share the content with your online tribe on Facebook, Twitter, etc.. THANK YOU. Have a blessed, completely aware day.

Note about the author of this blog:

Lee A. Eide is a freelance writer from Red Wing, MN. This blog shows how to free one’s self from any obsession by living beyond the narrow confines of the ego. His book, “Overcome Any Personal Obstacle, Including Alcoholism, By Understanding Your Ego”, is available at http://www.lulu.com/spotlight/leewriter and on Amazon.com.

Self Hel[ Book Cover

His latest publication, an eBook entitled “The ‘Bad’ Path to Nirvana: Experience Enlightenment by Not Doing What W.W. Does”, is available at https://gumroad.com/products/RglBe.

Bad Path to Enlightenment in re new title

Also available on Amazon.com and www.xlibris.com:

“Dead Man’s Plan” – spiritual thriller that’s been described as “a unique and fascinating read” by Midwest Book Reviews and “a great, exciting story with well-developed character’s” by Mary E. Dana of SharpWriter magazine.

DMP Book Cover-1

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The pre-Saul Jimmy McGill had a busy, character-building episode.“Better Call Saul – Season 1, Gun aimed point-blank at his at his forehead, pleading for first his own life, then pleading for his skateboarding, con men clients’ lives and then to keep as many body parts intact and unbroken as possible, striving to build as his law practice without relinquishing his soul to Satan, and then, at the very end of the “Mijo”, contemplating a felonious but oh-so-lucrative opportunity presented by a drug-dealing associate of the psychotic madman who was on the brink of killing him under the desert sun.

It’d be easy for Jimmy, like it’s easy for all of us when we find ourselves in an most unfortunate, stressful situation, to blame external forces for our woes. “Why me?” “What did I do to deserve this?” For a long time, roughly the first fifty years (I’m 54 going on 55 as of the date of this post), I was like that.

After I got arrested and charged with my 3rd DWI within ten years, I felt that way. But before I review the circumstances of the 3rd DWI, I want to provide a thumbnail sketch of my life’s journey prior to the arrest:

I’d gotten two DWI’s, 2003 and 2007. The first one was when my wife Amy and I were heading home from a bar. We’d both been getting drunk on an extremely regular basis for about three years but alcohol wasn’t yet the completely debilitating, devastating and as it tragically turned out for my wife Amy, lethal.

But since Amy’s death (from excessive long-term drinking) on November 24, 2006, I completed an inpatient 21-day alcohol-treatment program, spent three months at a Hastings, MN halfway house (Cochran House), and had bouts of sobriety interspersed first with the roughly twice-weekly secret drunks and then after my father passed away and I had the house to myself, four- or five-day binges that led to stays in detox (2010). Then I was inspired and motivated (and disciplined enough) to stay sober for a 18 months ( 1) my wife’s death from long-term alcohol abuse and 2) Eckhart Tolle’s insights about the nature of the egoic/ego-centric mindset (from Feb. 2011 through Aug. 2012).

Then I relapsed into about a twice-weekly drunkenness habit. Most (five out of seven) I didn’t drink but on those two days, I drank a lot, mostly 1800 Tequila at home. On the day before my third DWI arrest, I went bowling alone. To break up the monotony of throwing a heavy, round ball at 10 or less pins over and over, I drank four or five beers. Between the bowling center and my apartment, I picked up another bottle of 1800. It was early the following morning (and the day of the DWI arrest) before I stopped drinking. By then, I’d consumed most of the bottle. So I went to sleep, passed out really, around one AM.

When I woke up about nine hours later, it never occurred to me that I might be legally intoxicated. I got up, dressed, and hopped in my car to drive up to Inver Grove Heights to transfer a friend’s belongings out of the house of an ex-boyfriend’s father. A missed connection with my friend’s ex-boyfriend

‘s father, me taking a wrong turn and then an error in judgment resulted in my car getting stuck in on my vehicle being stuck just beyond a city and on private property. Since I’d lost track of where exactrly in the car my cellphone was located, I had to leave my car to search for a phone to borrow to call AAA so they could tow me out of the ditch.

The problem was a pair of local police officers in a squad car showed up about the same time as the AAA tow truck. Even after one of the police officers asked me if I’d been drinking I said, and I truthfully meant it, I said no. In a way, it was true. It wasn’t like I was driving home from the bar or driving home after boozing it up a party.

But the previous day and into the early-morning hours of the day in question, I had been drinking very heavily. I’ll spare you the rest of the gory, sordid details. I was found guilty but fortuitous timing of a DWI case ruling about the legality of police taking BAC readings via breath without consent provided ammunition for my lawyers to negotiate a favorable ruling.

For a long time (two, three, four months or so) afterward, I felt cheated. My initial view of the situation was that it was a fluke. In my mind, even technically and legally I was drunk and technically I had consumed alcohol on the day of my arrest, it didn’t seem right. I hadn’t planned on drinking and driving. I presumed that when I woke up that morning and got into my car that I was okay, legally and otherwise, to drive. But ignorance is no excuse for breaking the law. I was ignorant of my true sobriety/drunkenness levels. And my bad intentions – escaping reality through alcohol – put me in an unfortunate position.

It’d be easy for Jimmy, the man who eventually becomes the Breaking Bad Saul, to feel similarly. When he’s out in the desert with a violent drug dealer, Mijoʹ, threatening to kill him in an extremely painful, unpleasant way, even though we don’t know this for certain, if this were real life, the lawyer might very well have wondered, “How could I have gotten in this mess? God, please, save me, I don’t deserve to die.”

But of course, we the viewers know why Jimmy McGill was in such a pickle. It was his own damn fault. It was his con-job-gone-awry that led to him and his accomplishes being abducted by Tuco-like character from Bad. If Jimmy hadn’t been out looking to pull a con job in order to secure a new client for a bigger job – a $1.2M embezzlement case – Jimmy never would have crossed paths with Mijoʹ.

We reap what we sow” springs to mind. Jimmy McGill and I aren’t so different. Just like Walter White and I (when I was in the throes of my addiction to alcohol) aren’t so different either. And whether you’re an addict, alcoholic or neither, you aren’t that different from Jimmy or myself. Our external circumstances and your life stories are unique, different, one of a kind, but while we’re different, we’re not separate. We’re unityed. We’re united in one impossible-to-comprehend-intellectually metaphysical tapestry. While we can’t truly understnad the nature of God, we can experience it. We have only to shove our prideful egos aside.

Until next time, this The Dr. of Badology, Lee A. Eide, signing off


The Dr. of Badology presents The ‘Bad’ Path to Nirvana – Experience Enlightenment by Not Doing What Walter White Does” available for $2.99 at https://gumroad.com/l/RglBe.

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Writers Aren’t Always That Bright but it’s Our Egos That Can Make Us Stupid

There’s a popular image, a stereotype, really, associated with writers. They’re smarter, more witty, more imaginative and more articulate than the average person. Sometimes yes but a surprisingly large percentage of the time, they’re not. Or maybe I should say we aren’t because I am a writer.

This observation is based on personal experience. I’ve done a lot of stupid things in my life, including misunderstanding the marketplace’s reaction to my submissions and completed writing projects (movie scripts, book,s e Books and blogs). Recently I sent out text message to about ten friends that was a rant bemoaning my poor, almost (sold one copy since I self-published it on January 22, 2015). I couldn’t believe how foolish and without good taste the general book-buying public was. And it was even worse with family and friends that they weren’t buying my e Book. They knew me personally and yet they didn’t buy my latest publication. How dare they not love what I had written!


I was taking it personally that almost no one – except you, Stephen S. Craig, a thousand thank-yous for your purchase – was buying “The Dr. of Badology presents The ‘Bad’ Path to Nirvana – Experience Enlightenment by Not Doing What W.W. Does” – http://gumroad.com/products/RglBe. NOTE: I changed the title from its original one after the dearth of sales.

Anyway, the point is I was incredulous and indignant about the collective yawn issued from my target market. What was wrong with them? And then I realized it might the marketing. What was I doing wrong with my e Book description, blog posts, e-mails, texts, and other promotional material?

After the ego’s three-headed dragon – frustration-anger-resentment – ran its course, I was able to take a more rational, balanced and truthful assessment of the situation. It wasn’t personal. Friends, family and total strangers weren’t rejecting me personally nor were they involved in a giant conspiracy to make me a loser Indy author. It was simply that my product and associated pitches didn’t resonate with them enough to cause them to buy an electronic copy of my book. Maybe they didn’t love “Breaking Bad” as much as me. Or maybe the angle – using Walter White as the poster child for how not to treat and perceive others – didn’t excite them. Or maybe they had so many other things going on in their life right now that the thought of reading a nonfiction e-Book from an unestablished author didn’t appeal to them.

And after all, it was a short time frame I was looking at. In the long run, maybe I do end up selling a ton (1000’s or hundreds of 100,000’s) of copies. Or maybe it’s a total flop like my first self-help book. There’s always that chance too. The key is I shouldn’t view my aspirations, dreams, hopes and striving for success as more important or any differently than that of everyone else. Most of us, generally speaking, are, most of the time, just trying to get along. But there are times when we’re not trying to just get along on our own merits and good works. There are times when we think we deserve more than we really do.

That’s our egos – our limited, separate sense of self that says we’re an island, separate from and somehow more important than the rest of the universe – talking. But we don’t have to buy into the ego’s lies. As a Zen Buddhist master once said, “No ego, no problem.”

Self Hel[ Book Cover

My first book, “Overcome Any Personal Obstacle, Including Alcoholism, By Understanding Your Ego” – http://www.lulu.com/spotlight/leewriter – is all about deconstructing the ego. It’s too late to prevent the house of the ego’s construction, it’s already there for almost all of us citizens of Planet Earth, but it’s not too late to start tearing down the rigid psycho-spiritual structure of the ego that separates us from insights, treasures and awareness of our inherit unity with the joys of Life.

alliance cma_logo

The Holy Bible uses the power of faith in God, Jesus and the Holy Spirit to flatten the house the Ego built and replace it with God’s Fortress of Life and Love. And for those individuals whose ego-built house is too entrenched and powerful to be taken down just yet, at least The Holy Bible, Zen Buddhism and Buddhist-inspired writing (like mine) has the ability to allow the the winds of truth to blow through the windows of the soul’s house.

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Fake It to Make It – “Better Call Saul” Episode 1

Fake It to Make It – “Better Call Saul” Episode 1.

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Fake It to Make It – “Better Call Saul” Episode 1

Most recovering alcoholics and addicts are familiar with “fake it to make it”.


I’ve encountered it numerous times at AA meetings and at my inpatient 21-day program at Fountain Center in Albert Lea, MN back in late 2006 and early 2007. It means that there will be some days and some times when you don’t really and truly want to to stay clean and sober. The egocentric, “looks to the past for ways to define the self” voice inside your head is more powerful and insistent then most days. And you’re precariously close to heeding the siren song of an easy high or drunk.

That’s when you have to pretend (fake it) that voice isn’t as powerful as it seems to be and you are more than the sum of your past behaviors and therefore able to maintain your sobriety (make it). In this case, fake it to make it is a great strategy, a way to make the universe a better place by living free of substances that pollute your consciousness and body.

Contrast that with Jimmy McGill’s (later known as Saul Goodman) use of that philosophy in Episode 1 of “Better Call Saul”.  In an an effort to establish his new law practice, Jimmy “fakes it to make it” by:Image in re use in Episode 1 post

  1. Answering a call from a prospective client on his cellphone with a disguised voice and pretending to be his administrative assistant from England (or it is Australia?)
  2. Lying to the same prospective client by saying Jimmy McGill can’t meet them at his office because the fumes from the new paint job are too great. His real law office is in a back room slightly larger than a janitor’s closet (actually it’s a boiler room) in the back of an Asian nail salon.  .
  3. Lies to his brother’s law firm when he says Chuck (the older brother) wants out of the firm and wants his settlement in full immediately.
  4. Reprises his former “Slippin’ Jimmy” con-man role when he tries to pull a “fake fall for money” job with the same two skateboarders who tried to con him earlier in the episode when one brother does a header onto the windshield of the Suzuki Esteem that Jimmy drives.

Note: Recape of the ending of the show: Vaudeville, mis-communication, third-act chase-scene-type scenario: The plan goes awry when the driver of the car hits and runs. The skaters track the car down. Its driver is an elderly woman who can only speak Spanish. Soon Jimmy shows up at the house. The last thing we see is him banging on the door, announcing himself as an officer of the court, then the door answered by the silver barrel of a gun. A head pops out of the house to survey if anyone else saw: Tuco Salamanca, whom Breaking Bad fans may remember as a bad-ass (psychotic) drug dealer.

Alright, so Jimmy’s “fake it to make it” backfires on him at the end of the episode. His con job, instead of bringing him money from the intended victim, has put Jimmy’s life in peril. That’s what often happens to the people whose intentions are evil. Some call it bad karma. I call it a natural result of being out of synch with the natural order of the universe. When human beings act with good intentions towards other human beings, things go more smoothly. But when one party introduces deception into the mix, it throws the SUV into an off-road environment.

The ride gets really rough as the universe does a course correction to bring things back into alignment. In this case, Jimmy McGill and his skateboarding-con-men accomplishes are are presumably staring down the barrel of a gun because of their attempt to swindle the gun owner’s elderly female relative (probably mother) out of cash.

Fake it to make it works out well for those with good intentions. For those with evil intentions, not so much.

Written by The Dr. of Badology, author of “The Dr. of Badology presents: The ‘Bad’ Path to Nirvana — Experience Enlightenment by Not Acting Like W.W.” available at http://gumroad.com/products/RglBe

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The “Bad” Path to Sobriety and Enlightenment: SEASON 5, FINALE – “Felina”

The Dr. of Badology:

In honor of my “Bad” eBook Giveaway Weekend, — go to http://gumroad/com/products/RglBe — here’s my take on the “Breaking Bad” finale.

Originally posted on Join the Spiritual Evolution: Live Beyond Your Ego:

In New Hampshire, Walt breaks into an unlocked car. Holding his breath behind snowy windows, he waits for a police cruiser to pass by. He unsuccessfully attempts to hot-wire the car, sits stymied.



“Just get me home,” Walt whispers to himself.

He slowly lowers the visor, car keys tumble down. Walt starts the car, and clears snow off the windshield as Marty Robbins’ “El Paso” begins to play.

Many hours later, Walt stops for gas at a near-empty station outside Albuquerque. Sifting through his cash-filled trunk, he finds a pill bottle. He washes a few pills down with water from a nearby hose, then heads to a pay phone. Posing as a reporter from the New York Times looking to interview Gretchen and Elliot, he acquires the Schwartzes’ new home address.

That night, Gretchen and Elliott arrive home from New York. Walt emerges from the shadows and quietly follows…

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Life Really is Just a Series of Musicals After All

Musicals Aren’t So Silly After All.

I used to avoid watching musicals mainly because I found the idea of people suddenly breaking into song at the drop of a hat so ridiculous and implausible. It’s like two characters will be having a normal, movie-like discussion and then suddenly one of them bursts into song.

Yeah, right. Happens in real life all the time (eyes rolling).

But you know what, it does happen in real, a lot. Not necessarily a literal song and dance, unless you are blessed with, and have honed those, musical skills. But in a way, many of us, especially anyone trying to sell or promote an idea, service or product, are like those men and women on stage who sing and dance their hearts out trying to persuade us to buy into whatever they’re saying. And let me say this: Most of the time your audience isn’t impressed by your song and dance. It’s the law of averages. And it’s just the way the universe, and people, function.

By nature, we’re skeptical. We question what the salesperson is trying to accomplish with their sales pitch/song and dance, and rightfully so. Many times, like the politician running for office, the salesperson tells us what we want to hear.

As noted in my eBook, “The ‘Bad’ Path to Enlightenment” – Learn From W.W. How NOT to Experience Nirvana”https://gumroad.com/products/RglBe/in my blog post about the “Better Call Saul” episode in Season 2, the devil (i.e. – Saul) never reveals its true nature. It claims to be the opposite of what it truly is. Saul tells Walter everything he wants to hear: Saul can keep him from going to jail for making and selling meth. Saul can help Walter make more money selling meth. Saul can even help Walter launder the money made from the illicit drug operation.

Of course, what Walter really and truly needed at the time was someone to help him get out of the drug business altogether. But Walter didn’t realize that because his egocentric, greedy and prideful nature caused Walter to gravitate towards all the pretty, surface attractions of being Heisenberg: the tons of money, power, and adoration of drug addicts for his blue crystal. The key was Saul knew how to phrase his song and dance so it resonated with Walter. Saul was singing Walter’s tune in perfect pitch.

As an Indie author, I am trying to raise my song and dance to Saul’s lofty, albeit immoral and misguided, level. Right now, from a collective POV, and in general terms, my audience is issuing a huge-ass yawn. But hope springs eternal. I take solace in the fact that Saul wasn’t always the big-time mover and shaker he becomes in “Breaking Bad”.

The big difference between Saul and I: Not only do I want to find a way to say what people want to hear, I want it to be completely truthful. It won’t be easy but as The Dr. of Badology, I’m convinced I’m up to the challenge.

By Lee A. Eide

aka The Dr. of Badology


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We Really Do Make It Up As We Go Along — Part 4 (or is it Part 5?)

We Really Do Make It Up As We Go Along — Part 4 (or is it Part 5?).

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